The Big 3 is a David Reid Group blog series designed to give you insight into the big issues in branding, marketing and selling. We break each topic down into 3 straight-forward points, so you can get the picture and get on with your day.
In this series we’ve so far explored how to reach psychological insights about your customers and how to apply these insights to improve your business. As you may have gathered, this is not quick or easy work. But it’s work that will get you the results you want. If these ideas have resonated with you, perhaps you’re now considering getting help with this process. There aren’t many businesses with the internal resources to successfully manage their branding, marketing and selling from end to end. Many businesses choose the wrong kind of help at the wrong level to bridge their skill gaps – and it ends in poor results. So, who can help you use insights about your customers to realise the potential of your business? These are the big 3 experts who will get you there – and you may be surprised who they are. Continue reading “Psychological insight – getting the right kind of help” »