ZettaNet Sales Improvement Program

DRG provided ZettaNet’s General Manager with an easy-to-follow sales plan that contained a clear commercial rationale. He was convinced that, with this plan as a guide, a sales push could lift revenue and profit.

He implemented the plan quickly, and results soon followed.

the situation

Part of the Zettaserve Group, ZettaNet is an Internet Services Provider specializing in services to business clients.

Typical of many Internet Service Providers, ZettaNet’s focus had been firmly on technology. However, in 2010 they merged with a provider that had used DRG extensively and the sales and marketing focus of this company impressed ZettaNet's General Manager. He commissioned DRG to create a similar culture and skills-set in ZettaNet.

working with drg

DRG worked with ZettaNet to provide:

An analysis of their key clients

A twelve-month plan to deliver sales-based growth

Improved sales pipeline reporting

A revised job description for the current account manager and

A sales coaching program.

the results

DRG provided ZettaNet’s General Manager with an easy-to-follow sales plan that contained a clear commercial rationale. He was convinced that, with this plan as a guide, a sales push could lift revenue and profit.

He implemented the plan quickly, and results soon followed.

Three months into the sales program DRG was engaged to recruit a new account manager. This successful sales appointment led to ZettaNet engaging DRG to recruit sales staff for their Sydney office.