Having been significantly impacted by a chronic labour shortage, many companies in this sector are struggling to achieve good growth.
 
To counteract this issue, organisations need to know how to stand out. Cutting through the noise of a cluttered marketplace and selling the benefits of your specific business is of utmost importance when seeking to attract the right new talent. 
 
Getting smarter in all aspects is essential. Smarter marketing, strategies, pricing and sales processes will all help boost profitability and secure superior employees

Successful advanced manufacturers demonstrate a high quality of workmanship which leads to repeat business with core customers. When the time comes to expand beyond their known client base, the business development function may not be adequately resourced and its not that straightforward to just hire someone to do it. Problem solving how to move forward with the right team in place with the sales tools they need is often the most logical starting point.
 
Positioning the significant value they offer their clients is crucial and they often need outside help to articulate this value and ensure they effectively communicate it across all the all their sales and marketing touchpoints from first enquiry through to closed deal.

Demand has driven opportunities to businesses in this sector and the successful ones grow thanks to smart problem solving by leading team members and consistently delivering on customer expectations.
 
When the time comes to be more proactive with business development a common strategy is to develop key people from within the business with the credibility and knowledge needed to build rapport with customers. They typically need to learn how to engage and deal with senior decision makers, problem solve & position value, correctly price to achieve the right margin, submit quality tenders and of course close new deals. Driving a proactive networking strategy is also a must. 
 
Mining service companies are generally busy with their heads down and haven’t prioritised getting their positioning right so there’s typically a misalignment with their positioning in the marketplace. That misalignment needs to be rectified both for potential clients and to attract talent in a tight labour market.

Highly skilled professionals who are excellent at what they do tend to start out not needing to focus on business development. Ultimately, though, they come to realise they need to build this function into their business model if they’re to grow but – the idea of ‘selling themselves’ makes them uncomfortable.
 
From engineers to accountants, financial advisors, lawyers, architects, executive search firms, consultants and health professionals, we help those in the professional services sector learn to leverage their strong personal reputation and conscientiousness to grow their business.
 
We support the growth of their mindset so they can see business development as a vital extension of their current work and train them to do it efficiently and well using a proven process that aligns with their values.

Smart problem solvers who usually feel most comfortable ensconced in finding a tech solution, technologists often struggle to know how best to win more work, and many simply don’t like doing it. 
 
We help identify who within these organisations is naturally good at business development so they can lead the way and work to slowly bring those who are less sure along with them.  Emphasis is on working to a sales process, using lay terms to clearly communicate with potential clients and how to best articulate the value of the service or product, in order to be paid fairly in a competitive market.  

Our extensive experience working with B2B banking, business bankers, and corporate and commercial bankers has highlighted how valued good bankers with great business development skills are. 
 
Bankers with the commercial smarts to close a deal and identify where the margin is in all sectors in order to grow a portfolio are highly sought after. Knowing how to overcome bank cynicism, manage people and relationships, keep your ear to the ground and apply a targeted sales approach are powerful skills that need to be learned and developed to excel in this sector in a way that benefits both the individual and the institution.